Salotto Reda

A space for material and design.

During Milan Design Week 2025, Reda opened its Milan headquarters to present Salotto Reda, bringing fabrics, garments, and design objects into the same setting. The space offered a context for exploring the Attitude collection through different expressions of contemporary dressing.

The meeting with design gave textile expertise another point of view, considering the material through the way it is worn and the environments in which it is experienced.