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On the occasion of the 40th edition of Milano Unica, Reda inaugurates the celebrations for its 160th anniversary with two new collections designed to redefine the concept of elegance and performance in the textile world. The Spring-Summer 2026 proposals perfectly embody the brand's DNA, combining innovation, research, and sartorial craftsmanship.
The GOAT Club: the irreverent elegance of Reda Active
Following the debut of cashmere in its collections, Reda Active continues its innovation journey with The GOAT Club, a line that celebrates the preciousness of this fiber with a fresh and contemporary approach. The name recalls the acronym "Greatest of All Time," evoking excellence and the luxury of an extraordinary fabric.
Designed for those who love to combine style and functionality, the collection is divided into two main categories: pure cashmere garments, ideal for those seeking the ultimate in sophistication, and blends of wool, cashmere, and linen, for a perfect mix of comfort, lightness, and durability. Iconic pieces include the wool-cashmere piqué polo, a bi-color fleece made from Merino matelassé and jersey fabric, and a Prince of Wales patterned vest. The collection is completed with exclusive accessories such as a matching bandana and bucket hat, as well as an innovative line of underwear in Super 120's jersey made of Merino wool and cashmere.
The golf-inspired aesthetic transcends traditional sportswear, transforming the elegance of the green into a contemporary and sophisticated style.
Milleottocentosessantacinque: Reda's tradition projected into the future
Reda celebrates its anniversary with Milleottocentosessantacinque, a project that blends textile innovation with heritage. The star of the collection is the technical poplin in Merino wool, a fabric that combines the natural properties of wool with the performance of technical materials, offering elasticity, resistance, and unparalleled freedom of movement.
Designer Massimo Monteforte has curated a total look that enhances the versatility of this revolutionary fabric. The silhouettes range from a mod-inspired trench coat to an ultra-light Neapolitan-cut blazer, down to trousers that merge elegance with sporty comfort.
Completing the project, Reda presents Il Segno del Tempo – Arte e Maestria nei 160 Anni di Reda, a volume that celebrates the brand’s history through art and sartorial mastery. Artist Pietro Terzini has reinterpreted the name of the collection in a modern key, creating a work that embodies the perfect balance between tradition and innovation.
With these two new proposals, Reda reaffirms its excellence in the textile sector, continuing to write its story with creativity, sustainability, and a constant eye on the future.