{"id":9942,"date":"2023-09-11T15:27:30","date_gmt":"2023-09-11T15:27:30","guid":{"rendered":"https:\/\/www.reda1865.com\/?p=9942"},"modified":"2023-09-18T13:48:56","modified_gmt":"2023-09-18T13:48:56","slug":"made-in-reda-the-r-d-department","status":"publish","type":"post","link":"https:\/\/www.reda1865.com\/it\/made-in-reda-the-r-d-department\/","title":{"rendered":"Made in Reda: il reparto R&amp;D"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"9942\" class=\"elementor elementor-9942 elementor-9943\" data-elementor-post-type=\"post\">\n\t\t\t\t<div class=\"elementor-element elementor-element-rnc383b e-con-boxed e-flex e-con e-parent\" data-id=\"rnc383b\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-rnh383b elementor-widget elementor-widget-heading\" data-id=\"rnh383b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">Made in Reda: il reparto R&amp;D<\/h1>\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-286b6e2 e-con-boxed e-flex e-con e-parent\" data-id=\"286b6e2\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-4aa8e98 e-con-full e-flex e-con e-child\" data-id=\"4aa8e98\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-13d6a39 elementor-widget elementor-widget-text-editor\" data-id=\"13d6a39\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<div style=\"color:#1F1F1F\">Quella di creare tessuti d\u2019eccellenza \u00e8 una vera e propria arte, un affascinante percorso in cui ogni tassello \u00e8 prezioso e contribuisce a rendere il risultato finale un vero e proprio lavoro di squadra. In Reda, tutti sono protagonisti di questo processo e grazie alle competenze e alla passione di ciascuno, il prodotto finale non \u00e8 altro che un sapiente mix di competenze e di dedizione verso la perfezione che da sempre caratterizza tutti i nostri tessuti.<br \/>\n\n<br \/>Performance elevate e continua innovazione sono due delle caratteristiche imprescindibili di ogni tessuto Reda: ma dove avviene la magia?<br \/>\n\n<br \/>Tutto nasce all\u2019interno del reparto di Ricerca e Sviluppo, il luogo per eccellenza dove l\u2019innovazione tecnologica e la ricerca rappresentano gli ingredienti principali. Abbiamo chiesto a Daniele Zaramella, Responsabile Ricerca e Sviluppo e Product Development Innovation Manager di Reda da ben 23 anni, di raccontarci cosa significa realmente innovare in Reda.<br \/>\n\n<br \/>\u201cL\u2019ufficio Ricerca e Sviluppo si occupa di gestire progetti atti a incrementare le performance naturali della lana. La ricerca \u00e8 alla base di ogni prodotto e processo aziendale e fonda le sue radici su un semplice concetto: un prodotto \u00e8 realmente innovativo se genera una performance unica ed inimitabile minimizzando l\u2019impatto sull\u2019ambiente. Su questo principio di innovazione e sostenibilit\u00e0, il team R&amp;D si muove attivando diversi progetti e collaborazioni sia interne che esterne, su varie tematiche che vanno dall\u2019innovazione di prodotto e processo, alla chimica verde, alla crescita del know-how aziendale, al trasferimento tecnologico di tecnologie, strumenti analitici e competenze\u201d ci racconta Daniele.<br \/>\n\n<br \/>Curiosit\u00e0, desiderio di sperimentare e scoprire, mettendo in gioco variabili sempre diverse \u00e8 ci\u00f2 che rende il lavoro dell\u2019ufficio Ricerca e Sviluppo interessante e sempre ricco di sorprese: \u201cA scuola ci insegnano a fare piccoli esperimenti e di osservarne i risultati. Ogni esperimento generava curiosit\u00e0 e stupore nei nostri occhi. Oggi usiamo quelle esperienze e quella curiosit\u00e0 per sperimentare nuovi prodotti cercando di far rivivere quello stupore negli occhi di chi vede i nostri tessuti. Siamo gli scienziati che danno alla lana dei superpoteri rendendola in grado di respingere l\u2019acqua, di assorbire il calore, di non danneggiarsi quando la laviamo, di allungarsi come una molla\u201d prosegue Daniele.<br \/>\n\n<br \/>In questi 23 anni di ricerca in Reda, Daniele e il suo team non si sono mai fermati ed \u00e8 proprio da quella voglia di sperimentare e da quella costanza che sono nate le performance che oggi rendono i tessuti Reda cos\u00ec speciali: \u201c\u00c8 un lavoro creativo, fantasioso, ogni giorno si impara e si cresce singolarmente e in gruppo. La ricerca ti spinge sempre a fare, a inventare cose nuove e quando tutto sembra arrivato al termine, spunta una nuova idea che ti porta avanti di un passo. Spesso \u00e8 importante non focalizzarsi sulla riuscita di un progetto, ma saperlo vedere con prospettive diverse, che risolvono alcune problematiche, che spesso appaiono insormontabili\u201d.<br \/>\n\n<br \/>Un lavoro, quello dell\u2019ufficio Ricerca e Sviluppo di Reda, ricco di soddisfazioni ma anche di sfide: \u201cL\u2019incertezza del risultato e la difficolt\u00e0 di trasmettere agli altri il tuo lavoro. Questi sono i due aspetti pi\u00f9 difficili da affrontare ogni giorno. Occorre trovare sempre un modo per tramutare un fallimento in un\u2019opportunit\u00e0 di imparare. E\u2019 importante, nella ricerca, generare nuove idee dai fallimenti del giorno prima\u2026..la ricerca \u00e8 oggi un bellissimo fiore nato dalle ceneri di ieri\u201d aggiunge Daniele.<br \/>\n\n<br \/>Uno dei segreti del successo di questo reparto? Il lavoro di squadra: \u201cUn successo non deriva dalla volont\u00e0 del singolo. Ogni lavoro pi\u00f9 o meno articolato \u00e8 un insieme di problemi e di possibili soluzioni, un fattore complesso ma controllabile, mentre la variabile pi\u00f9 importante \u00e8 l\u2019interazione tra i membri di un gruppo, che pu\u00f2 essere molla o freno alla riuscita di un progetto. In ogni sfida \u00e8 la volont\u00e0 del team a portare un risultato\u201d conferma Daniele.<br \/>\n\n<br \/>Se all\u2019inizio il reparto Ricerca e Sviluppo era una vera e propria scommessa, che l\u2019azienda, pioniera in questo settore ha scelto di fare, adesso \u00e8 uno degli uffici cruciali e strategici, imprescindibile motore di innovazione e continua ricerca nel campo del miglioramento delle performance: \u201cL\u2019ufficio ricerca nacque dalla volont\u00e0 e dalla lungimiranza dei Signori Botto Poala. Ma creare 20 anni fa un laboratorio di ricerca e sviluppo era complesso perch\u00e9 nessuno, nel tessile, aveva mai pensato di dedicare risorse interne a studiare processi innovativi. Occorreva creare una struttura \u201cibrida\u201d svincolata da ogni dinamica produttiva, di prodotto, di tempistiche stagionali. L\u2019area ricerca doveva essere un liquido in grado di adattarsi all\u2019evoluzione dei tempi, delle tecnologie e delle dinamiche aziendali.  La sua fluidit\u00e0 deriva dal trasferimento tecnologico di macchinari, idee, strumenti analitici e personale, con il fine di osservare un progetto su diverse angolazioni\u201d conclude Daniele.<br \/>\n\n<br \/>Si tratta di un lavoro incessante e in continua evoluzione, che si pone sfide sempre pi\u00f9 ambiziose per offrire un prodotto in grado di rispondere realmente alle esigenze di un consumatore sempre pi\u00f9 attento e responsabile.<br \/>\n<\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-a43723e e-flex e-con-boxed e-con e-parent\" data-id=\"a43723e\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-d29e766 elementor-widget elementor-widget-gallery\" data-id=\"d29e766\" data-element_type=\"widget\" data-e-type=\"widget\" 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Scopri di pi\u00f9!<\/p>\n","protected":false},"author":0,"featured_media":9933,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[34],"tags":[],"class_list":["post-9942","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-sostenibilita"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Made in Reda: il reparto R&amp;D | Reda 1865<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.reda1865.com\/it\/made-in-reda-the-r-d-department\/\" \/>\n<meta property=\"og:locale\" content=\"it_IT\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Made in Reda: il reparto R&amp;D | Reda 1865\" \/>\n<meta property=\"og:description\" content=\"Attraverso le voci dei suoi protagonisti, Reda ti porta alla scoperta del segreto che si cela dietro la creazione dei migliori tessuti in lana Merino. 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