{"id":3564,"date":"2024-12-18T21:16:42","date_gmt":"2024-12-18T21:16:42","guid":{"rendered":"https:\/\/www.reda1865.com\/reda-masterpieces-wins-icma-gold-prize-2\/"},"modified":"2024-12-18T21:19:27","modified_gmt":"2024-12-18T21:19:27","slug":"reda-masterpieces-wins-icma-gold-prize-2","status":"publish","type":"post","link":"https:\/\/www.reda1865.com\/it\/reda-masterpieces-wins-icma-gold-prize-2\/","title":{"rendered":"Reda Masterpieces vince il Gold Prize ICMA."},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"3564\" class=\"elementor elementor-3564 elementor-3556\" data-elementor-post-type=\"post\">\n\t\t\t\t<div class=\"elementor-element elementor-element-rnc7370 e-con-boxed e-flex e-con e-parent\" data-id=\"rnc7370\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-rnh7370 elementor-widget elementor-widget-heading\" data-id=\"rnh7370\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">Reda Masterpieces vince il Gold Prize ICMA.<\/h1>\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-bf83274 e-con-boxed e-flex e-con e-parent\" data-id=\"bf83274\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-1c43302 e-con-full e-flex e-con e-child\" data-id=\"1c43302\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-19ea806 elementor-widget elementor-widget-text-editor\" data-id=\"19ea806\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<div style=\"color:#1F1F1F\">Quando talento, passione e creativit\u00e0 si incontrano, i risultati sono sempre sorprendenti. La campagna Reda Masterpieces, realizzata in collaborazione con MM Company, ha vinto il primo premio ai prestigiosi ICMA Awards (International Communication Media Award): un premio internazionale molto ambito dagli addetti ai lavori nel mondo della comunicazione, volto a premiare i progetti pi\u00f9 significativi, innovativi e coinvolgenti.<br \/>\n\n<br \/>La campagna si compone di tre episodi, ognuno dedicato a uno dei valori chiave del brand: sostenibilit\u00e0, design e innovazione. Ogni episodio si articola in uno short film realizzato interamente in 3D Art, una vera esperienza visiva contemporanea e coinvolgente che celebra l\u2019essenza del brand.<br \/>\n\n<br \/>La campagna \u00e8 stata distribuita sia online con un progetto di digital marketing d\u2019impatto, sia offline.Il ponte tra il mondo digitale e quello fisico \u00e8 stato rappresentato da Mira, mascotte del brand, che si \u00e8 trasformata in una statua reale esposta nello stand di Reda a Milano Unica. \n<br \/>\n<\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-816b868 e-flex e-con-boxed e-con e-parent\" data-id=\"816b868\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-089f48d elementor-widget elementor-widget-gallery\" data-id=\"089f48d\" data-element_type=\"widget\" data-e-type=\"widget\" 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